Top tips for making your website look awesome

July 3rd, 2020

Like people, websites also need to be dressed for success. Here’s how you can make yours look impressive and have visitors eager to do business with you.
Make a statement with professional photographs
Before site visitors read what’s on your website, they assess it by checking out your images.

5 Tips to keep your business afloat during the COVID-19 crisis

May 6th, 2020

Businesses across the globe have been hit hard by the COVID-19 pandemic. Many have been forced to close their doors, some only temporarily, but countless others for good. With experts saying there’s no guarantee of a rapid economic recovery, it’s important that you reassess and redefine your business strategy and buckle down for more storms ahead.

How AI can boost your eCommerce business

January 29th, 2020

Artificial intelligence (AI) is fast becoming an integral part of doing business. Experts predict that AI will be involved in as much as 85% of all customer interactions with a business in 2020. In fact, many eCommerce businesses today are already using AI to interact with and provide better service to their customers.

How to make buyers out of Instagram followers

June 11th, 2019

Instagram has become one of the most popular social networks to date. One billion active users consume its image-heavy content every day. Aside from it being a photo-sharing app with fun filters, Instagram has demonstrated its capability to turn your followers into customers.

Manage transactions better with an OMS

May 2nd, 2019

Order management systems (OMSs) nowadays are more powerful and more intuitive than ever, which is the main reason why a growing number of businesses deploy one. What are the benefits of having one for your e-business?

First off, we need to clarify that inventory management systems (IMSs) are not the same as OMSs. The former is a solution for analyzing your sales history and forecasting demand for your product and the materials you will need; in contrast, the latter is all about the here and now, as it tackles transactions as they happen.

The true cost of an ugly website

December 7th, 2018

We are taught never to judge a book by its cover. But in this superficial age, looks are everything, especially for websites. Your website is a customer’s first impression of your business, and if it doesn’t wow them, you’re losing money. Follow these best practices so you don’t end up in that situation.

6 tips for SMB Facebook pages

September 10th, 2018

Facebook isn’t worth over $480 billion because people use it for just selfies and political rants. Businesses of all sizes and from all industries are using it to attract and engage customers, and yours should too. Aside from purchasing targeted advertisements, there are a host of free strategies to generate business with your SMB’s Facebook page.

What you need to know about e-commerce & AI

August 17th, 2018

Many business owners are looking to artificial intelligence (AI, or “machine learning”) for its potential to improve communications with their customers. It is predicted that by 2020, 85% of all interactions will originate from machine learning “bots.

What are order management systems?

March 17th, 2017

Adding value to your organization is very different than it was a few decades ago. Whereas business owners previously sought more tangible boosts like equipment and staff, cloud technology has totally changed the game. Now, a single piece of software is all it takes to totally revolutionize your fulfillment and shipping process.

5 tips to turn Instagram followers into buyers

December 12th, 2016

Did you know that your thousands of Instagram followers are a goldmine for potential sales? Yes, they are, but you can’t make the most of this goldmine by simply switching your posts’ filters from Clarendon to Valencia on a regular basis. Turning your Instagram followers into customers requires more than just a finely curated set of photos; it calls for marketing-savvy strategies that can engage current followers and attract potential customers.